Voile Blanche renews its ties with sport and the values they have in common by signing a new partnership with the football team “Hellas Verona”. As from this season, Hellas Verona’s players and team staff will be wearing the brand’s urban-chic sneakers, an expression of pure elegance, durability and comfort.
«It is truly a great pleasure for us – said Voile Blanche’s Brand Manager Alessandro Bisconti “to associate our image with that of a team that represents the positive values of sport, competition and encourages talented young athletes. […] Our determination to associate continuous experimentation of new materials and designs with the sartorial elegance typical of Italian expertise is written in our DNA. Without forgetting comfort of course, which for us is the true luxury of modern life. Our unflagging determination to achieve these ambitious goals is what has made the Voile Blanche brand famous all over the world, and we believe that a sports club that strives to attain excellence like Hellas Verona has our very same values»
For the occasion, Voile Blanche has restyled its iconic LIAM sneakers; ultra-soft Nappa leather and light EVA soles reworked by hand to give a vintage effect that celebrates the gritty style of the 80s. The restyled model also features a heel stabilizer that ensures greater stability and innovative shock absorption technology to better protect feet while walking.
The perfect synergy for excellence, even off the field!