Voile Blanche sneakers take the leading role from 24 to 30 October at the Milan La Rinascente with a focus point on the first floor of the Piazza Duomo store dedicated to the unconventional and contemporary lifestyle of the new 2017/2018 FW men’s collection.

The modern, essential focus point reflects the nature of the brand. Sculpted volumes created with simple natural materials shaped into geometric forms, are the ideal setting for Voile Blanche sneakers.

A unique setting whose minimal design mixes natural mat with oak wood and cement, and lighting with copper details inspired by the industrial era. There is no room for inflexibility, with the focus on contrasting masculine and ladylike fabrics, total black and coloured patterns on the technical and soft surfaces of the new collection.

voile blanche rinascente milano